Data

A head start through data Make the right decisions - with the right data Data is driven. Data to the point. Understanding customers, identifying markets,

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Hot November for car insurance

November is hot - at least when it comes to taking out car insurance. This is the month when most drivers have to decide whether to remain loyal to their insurance company or accept a supposedly cheaper offer. Interestingly, the market leader in this segment took over some shares in a well-known garage chain this summer. What is behind this and in which regions do citizens spend more money on car insurance than elsewhere?

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Micro-banks: Mini banks under pressure

Until recently, the smallest bank in Germany was Raiffeisenbank Struvenhütten (a Municipality in County Segeberg in Schleswig-Holstein); since the beginning of August, it has no longer been an independent credit institution. Especially against the background of location intelligence issues, the geographic territorial units of municipalities are a very heterogeneous grid. This has mainly to do with territorial reforms that have not taken place everywhere. The Federal state in the far north consists primarily of many small municipalities.

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PUDO or not PUDO?

Even Santa Claus may be asking himself this question these weeks. A PUDO, short for "pick-up and drop-off," is a place where parcels can be picked up or returned. Many e-commerce customers are familiar with the parcel store or tobacconist around the corner, but so-called lockers - unstaffed and available around the clock - are on the rise.

Ultimately, for logistics companies, it is about optimizing the last mile until delivery to the customer takes place. For corresponding geoanalyses, we have the "PUDOs" available as a data package for Germany.

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Location, location, 1b location

As a desktop solution, Market Analyst Pro offers spatial GIS applications and combines (geo) data and geo-information systems for the professional processing of geomarketing and local intelligence issues. In addition to the extensive and detailed data from Nexiga, special analysis functions are also available, which can be used as an extension for ArcGIS Pro, the 64-bit desktop GIS from Esri.

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Location factor: pop-up store in 1C location

Shoe manufacturer Giesswein has been successful with its online strategy for some time now. However, the company still does not want to do without brick-and-mortar retail. In addition to attractive and expensive high-frequency locations, they are also thinking about more affordable pop-up stores in a less visible and quieter environment, often referred to as C or 1C locations. Stores in these locations rely primarily on a regular clientele.

Closely linked to this is the issue of foot traffic. We show what characterizes a 1C location.

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The survival of urban centers after Corona

This summer, the city centers and pedestrian zones are filling up again. The positive figures seem to be slowly improving further over the summer months. Pedestrian frequencies are important metrics in the real estate industry, especially for retail. Either a specific number of passers-by at a Street segment per unit of time is given or a location quality/quality class is shown, which results from the number of passers-by and possibly other factors.

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Consumer focus

Consumer focus | Special data The Consumer Focus Index (KSI) - a joint product of Walkabout Consulting and Nexiga GmbH - uses parameters such as retail density and pedestrian frequency to describe the consumer focus.

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Companies & Business POIs

Business POIs & chain stores | Special data on businesses, companies and sales *Area level that is directly available for the feature. Further territory levels on request. *Company Companies in Germany

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